AI meets law: human hand reaching to robotic hand — symbolising technology, ethics, and legal IP protection in AI businesses.
Close-up of hands typing on laptop keyboard — remote legal services for tech startups and digital contract reviews.Calina Popovski, founder of Pixel Legal

Commercial & Technology Law firm

Deep tech experience. Practical advice. Faster decisions.

Located in Melbourne & Sydney. Supporting clients across Australia

We provide AI, Technology, IP and Commercial Legal services for businesses across Australia - from startups to global enterprises.

Whether you're a solo freelancer or an established scale-up, we provide practical advice and solutions.

With our global experience supporting large international organisations, we bring smart, practical and strategic solutions.

Industries we’ve supported

  • Technology

  • Online businesses

  • Consulting and Professional Services

  • Healthcare and Health Tech

  • Financial institutions

  • Insurance

  • Creatives and Digital services

  • Manufacturing

SaaS businesses 

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mobile apps

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online platforms.

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healthtech

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fintech

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edtech

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hardware companies

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technology related consultants

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online Businesses

I

financial institutions

I

Insurance

I

professional services and consultants

I

Creatives

SaaS businesses  | mobile apps | online platforms. | healthtech | fintech | edtech | hardware companies | technology related consultants | online Businesses I financial institutions I Insurance I professional services and consultants I Creatives

Our experience includes

AI & DATA

  • AI vendor contracting

  • AI Data licensing + data sharing agreements

  • AI governance frameworks and policy development

COMMERCIAL & TECH DEALS

  • Commercial Agreements - MSA’s, SOW, Supply, consulting and service agreements

  • SaaS / enterprise agreements

  • Procurement / RFP Support

  • Strategic alliances, partnerships / reseller programs / channel / VAR programs

  • Shareholder / founders agreements

  • Negotiation strategy & deal support

IP

  • IP protection + ownership

  • Confidentiality Agreements (NDAs)

GOVERNANCE, SCALE & SUPPORT

  • Contract playbooks + templates

  • Negotiation strategy + deal execution

  • Policy Development

  • Legal process optimisation (tools, templates & scalable workflows)

  • Outsourced Tech/Commercial Counsel Retainer

Minimalist home workspace with neutral tones — representing founder-led businesses and legal consultancy from home with Pixel legal for tech start ups

Practical Legal and commercial support  tailored to your needs and requirements

Not sure where you fit? Let’s talk.

We’ll help you pinpoint what you need — and leave out what you don’t.

Calina Popovski lawyer for tech businesses australia

Meet Your In-House Legal Partner - Calina Popovski

Hi, I’m Calina — founder of Pixel Legal. After 17+ years working with fast-growing tech companies (Google, Amazon Web Services, Atlassian + Accenture), in both the legal, operations, finance, and sales teams, I started Pixel Legal to make legal advice feel clear, practical and genuinely useful. I’ve seen how practical and strategic legal advice can support real growth.

I understand your needs and industry because I’ve worked inside it, not just beside it. Here, you get both legal experience and commercial know-how. I’ve helped tech, financial institutions, insurance companies, consultants, health and innovative businesses manage commercial agreements, contracts, IP, technology, risk management, compliance, and I’ve also helped them scale smartly.

Smart Legal & Strategic Advice — Tailored to You

Worried about cost or complexity?

We offer fixed fees, clear scopes and practical solutions.

Worried about timing?

We’ll ask about your timeline in our first call and give you a clear answer. If we can meet it, we will — and if not, we’ll be upfront from the start.

Not sure which law firm to choose?

We’ve worked inside tech businesses — not just as lawyers, but inside sales, ops, and finance teams. That means we get where you’re coming from and deliver legal support that fits the way you work.

Three professionals collaborating on legal documents at a modern table — representing scale-up legal planning in Brisbane sydney and melbourne from Pixel Legal

Ready to Build a Stronger, Productive, Safer Business?

Pixel Legal is here to help you take control of your commercial agreements, IP, policies, processes and make smarter, safer business decisions while working productively.  We go beyond surface-level advice to deeply understand your business and deliver tailored solutions.